TLDR
- Client: Thrive Learning, an ed-tech SaaS platform seeking to revolutionize learning and development
- Challenge: Website limitations hindering marketing efforts and scalability
- Solution: Dedicated Webflow expertise, custom features, and agile development process
- Approach: Transparent project management, regular communication, and flexible collaboration
- Results: Increased traffic, faster launch times, improved lead generation, and innovative pricing structure
- Long-term Impact: Empowered marketing team, contributing to sales growth and exploring Webflow Enterprise
- Value Proposition: In-house design and Webflow development expertise, delivering scalable solutions for fast-growing companies
✨ Client Background
Our client, Thrive Learning, is a forward-thinking SaaS platform in the ed-tech industry, dedicated to revolutionizing learning and development. As they grew, Thrive Learning needed a reliable, long-term partner to handle their Webflow needs—one who could match their fast pace and evolving digital requirements.
😓 Challenges Faced
Thrive Learning’s website was their main source of leads, but it had limitations:
- Technical Constraints: Their Webflow site was not built to scale, restricting the marketing team’s ability to manage campaigns effectively.
- Skill Gaps: With limited Webflow experience, the marketing team struggled to create new pages, experiment with pricing models, and update case studies.
- Rapid Growth Needs: Thrive Learning’s impressive growth trajectory required a website capable of evolving quickly, which was not possible with their in-house resources or previous solutions.
Hiring internally was not only time-intensive but also required extensive training. Thrive Learning needed a team of Webflow specialists they could trust.